Freelance PPC management, Birmingham
PPC Birmingham, freelance Google Ads management
Google Ads certified, over 15 years of paid search, and no commission taken from your media budget. PPC services and campaign management for Birmingham businesses.
Are you new to pay per click and need support getting visible, or do you already have a Google Ads account that is spending without much to show for it? Both are common starting points, and the second is the more frequent one.
I am Google Ads certified with over fifteen years of paid search experience gained at top digital agencies in London and the Midlands. Accounts have ranged from Sky Business and Doosan through to Withwise and hundreds of small and medium sized businesses.
Birmingham auctions are competitive in most verticals, and the cost of a loose account structure shows up quickly. Negative keyword discipline, tight match types and a clear view of what happens after the click usually recover more budget than raising bids ever will.
Management is charged by the hour, separately from your advertising budget, and I take no percentage of media spend. That removes the incentive agencies have to recommend a bigger budget.
What matters here
PPC management Birmingham, specifically
Three things that change the approach in this market.
No commission on spend
You pay for time, not a percentage. There is no incentive to grow the budget for its own sake.
Structure over bidding
Campaign structure, negatives and match types first. Most wasted spend is structural, not a bidding problem.
Reporting you can read
What came in, what it cost and what it produced, rather than impression share dashboards.
The services
Freelance PPC services and management in Birmingham
Paid search and organic search, run by the same person so they inform each other rather than competing for the same clicks.
PPC services & campaign management
Google Ads across search, shopping and remarketing. Keyword research, competitor analysis, campaign build, budget pacing, conversion tracking and ongoing optimisation, charged by the hour with no commission on your ad spend.
PPC services and managementSEO services & management
Technical SEO, query research, on-page content and FAQs, structured data, local visibility and citations, plus the authority building that makes a brand quotable rather than merely present.
SEO services and managementFreelance or agency
Freelance consultant or agency in Birmingham?
Agencies earn their fee on large, multi-channel programmes. For a search account, four things usually decide it.
Where the fee goes
An agency retainer funds premises, account management and new business alongside the work. Freelance PPC and SEO services are charged by the hour from £70, so more of the budget reaches the account.
No commission on spend
Many agencies take a percentage of your media budget. That gives them an interest in the budget growing. I charge for time only, so the advice on how much to spend is not tied to what I earn.
The same person throughout
No senior pitch followed by a junior in the account, and no handover in month two. The person you brief in Birmingham is the person building and optimising the campaigns.
Scaling either way
Hours go up when there is work to do and down when there is not, with no lengthy tie-in. That suits seasonal businesses and anyone who wants a flexible extension of an existing marketing team rather than a fixed retainer.
Questions
PPC services in Birmingham, answered
What people ask before commissioning search work locally.
How much does PPC management cost in Birmingham?
From £70 per hour, charged separately from your advertising budget, with no commission on media spend. You are told in advance roughly how many hours a month the account needs.
Can you take over an existing Google Ads account?
Yes, and it is the more common starting point. The account stays in your ownership. The first step is usually an audit of what is running before anything changes.
Do you also handle SEO?
Yes. Paid and organic search work better run together. See digital marketing services in Birmingham for both.
Does Owain also offer SEO services in Birmingham?
Yes. SEO services and management run alongside PPC, and the combined offer is set out on the digital marketing services Birmingham page.
Elsewhere
Other locations
Work is remote by default, so distance is rarely the deciding factor.
Contact Owain
Discuss your requirements over a call or a coffee
Tell me where you rank now, what you are spending and what you want search to do for the business. You will get a straight answer on whether there is enough opportunity to justify the work.
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Disclaimer: all work is carried out on an independent, self-employed and freelance basis.